Hard wax has several different benefits to it. One of the most important benefits is that the hard wax adheres to hair, not hair and skin. This design makes the overall experience less painful. You don’t have to worry about a client becoming irritated like you may do when you use soft wax. Hard wax is the best choice for sensitive skin and can remove the coarsest hairs. With these benefits, you’ll be more likely to have clients return to your waxing chair.
Soft wax benefits the esthetician but not always the client. This wax can be prepared quickly and save time. Time can equal money, so this can be more profitable in the long run. If applied correctly, it can use less wax as well. However, soft wax can irritate the skin and leave a residue behind. This can turn off some clients, who should be your most important priority. If you know which clients have more sensitive skin than others, you can confidently use soft wax on them. Consider organic, pink soft wax that can yield the best results.
Application and Removal
When it comes to application and removal, there are cost-saving benefits to using hard wax. A wax artist will typically apply hard wax with a disposable spatula. Once dry, it’s pulled off quickly in the opposite direction of the hair growth. After removal, a high-quality hard wax won’t leave the skin sticky. This is due to the thicker consistency placed on the skin. Because it’s naturally thicker, you’ll save money in the long run and not have to use as many wipes of wax on the skin.
When you consider soft vs. hard: which type of waxing is profitable, try to pursue the wax most likely to bring clients back to your chair.